Designing User Interface and User Experience on Ecoprint E-Commerce Mobile Application using Design Thinking Method (Case Study: Cimemo.id)
Keywords:
UIUX, Design Thinking, MobileApp, E-commerce, Ecoprint
Abstract
This research aims to design the user interface (UI) and user experience (UX) of a mobile-based e-commerce application for Cimemo.id, by applying the Design Thinking method. This method was chosen for its user-needs-focused approach and iterative process consisting of five stages: empathize, define, ideate, prototype, and test. The test results show that the effectiveness of the application reaches 81.81%, which is categorized as very good. In addition, the efficiency value of 0.039 indicates a very fast turnaround time. The implementation of the Design Thinking method helped design a more attractive and user-friendly interface, improving shopping convenience and user understanding of the ecoprint products offered. With this efficient and effective UI/UX design, the application is expected to strengthen Cimemo.id's competitiveness in the increasingly competitive e-commerce market.
References
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[3] Y. Fatmala and S. Hartati, “Pengaruh Membatik Ecoprint terhadap Perkembangan Kreativitas Seni Anak di Taman Kanak-Kanak,” J. Pendidik. Tambusari, vol. 4, no. 2, pp. 1143–1155, 2020.
[4] M. Danuri, “Development and transformation of digital technology,” Infokam, vol. XV, no. II, pp. 116–123, 2019.
[5] T. D. Mustikarani and I. Irwansyah, “Pemanfaatan Teknologi Informasi dan Komunikasi dalam Industri Fashion Indonesia,” War. ISKI, vol. 2, no. 01, pp. 8–18, 2019, doi: 10.25008/wartaiski.v2i01.23.
[6] D. Haryuda, M. Asfi, and R. Fahrudin, “Perancangan UI/UX Menggunakan Metode Design Thinking Berbasis Web Pada Laportea Company,” J. Ilm. Teknol. Infomasi Terap., vol. 8, no. 1, pp. 111–117, 2021, doi: 10.33197/jitter.vol8.iss1.2021.730.
[7] C. Ravelino and Y. A. Susetyo, “Perancangan UI/UX untuk Aplikasi Bank Jago menggunakan Metode User Centered Design,” J. JTIK (Jurnal Teknol. Inf. dan Komunikasi), vol. 7, no. 1, pp. 121–129, 2023, doi: 10.35870/jtik.v7i1.697.
[8] S. I. Febrianti, “Perancangan Ui/Ux Aplikasi Pengelolaan Sampah (Bangsa) Berbasis Mobile Menggunakan Metode Design Thinking,” PROSISKO J. Pengemb. Ris. dan Obs. Sist. Komput., vol. 11, no. 2, pp. 183–189, 2024, doi: 10.30656/prosisko.v11i2.8373.
[9] I. S. Widiati, “Pengembangan E-Commerce Produk Fashion Menggunakan Metode User Centered Design,” J. Ilm. IT CIDA, vol. 5, no. 2, pp. 31–43, 2020, doi: 10.55635/jic.v5i2.106.
[10] A. A. Swardana and A. Candra Ayuswantana, “Perancangan Ui/Ux Website E-Commerce Mercandise Kota Sidoarjo Menggunakan Design Thinking,” SENIMAN J. Publ. Desain Komun. Vis., vol. 2, no. 1, pp. 81–92, 2024, doi: 10.59581/seniman-widyakarya.v1i2.1931.
[11] R. F. Sunartama, P. Sukmasetya, and M. Maimunah, “Implementasi Design Thinking pada UI/UX Bank Sampah Digital Banjarejo Berbasis Android,” JURIKOM (Jurnal Ris. Komputer), vol. 10, no. 2, p. 590, 2023, doi: 10.30865/jurikom.v10i2.6078.
[12] M. Fajar Nadillah and A. Voutama, “Perancangan Ui/Ux Aplikasi Daur Ulang Sampah Berbasis Mobile Menggunakan Metode Design Thinking,” JATI (Jurnal Mhs. Tek. Inform., vol. 8, no. 3, pp. 2663–2671, 2024, doi: 10.36040/jati.v8i3.9544.
[13] J. Mifsud, “Usability Metrics – A Guide To Quantify The Usability Of Any System,” https://usabilitygeek.com/. Accessed: Nov. 15, 2024. [Online]. Available: https://usabilitygeek.com/usability-metrics-a-guide-to-quantify-system-usability/
[14] M. S. Tuloli, R. Patalangi, and R. Takdir, “Pengukuran Tingkat Usability Sistem Aplikasi e-Rapor Menggunakan Metode Usability Testing dan SUS,” Jambura J. Informatics, vol. 4, no. 1, pp. 13–26, 2022, doi: 10.37905/jji.v4i1.13411.
Published
2025-01-02
How to Cite
Utami, S. (2025). Designing User Interface and User Experience on Ecoprint E-Commerce Mobile Application using Design Thinking Method (Case Study: Cimemo.id). Proceedings of the National Conference on Electrical Engineering, Informatics, Industrial Technology, and Creative Media, 4(1), 1012-1023. Retrieved from https://conferences.ittelkom-pwt.ac.id/index.php/centive/article/view/348
